Maserati

 

Maserati

Maserati and Bowers & Wilkins: two different companies, with a shared passion for engineering excellence and technological innovation. We’ve joined forces with the legendary sports car maker to develop new projects and products – including a stunning audio system for the latest range of Maserati cars. Working closely with the engineers atMaserati, we’ve developed a Surround SoundSystem for the latest generation of high-performance Maserati road cars. For nearly a century, the trident marque has been a symbol of uncompromising automotive excellence, and the latest in Maserati’s line of luxury saloon cars delivers on that promise. It also offers a truly immersive in-car acoustic experience, thanks to the Bowers & Wilkins premium surround system. Extraordinary sound for an extraordinary car.


From musical collaborations to circuit races, we’ve taken our partnership with Maserati on the road in a series of worldwide events. To celebrate our partnership with Maserati we've launched special edition loudspeakers and headphones, combining Bowers & Wilkins performance with Maserati styling. The Maserati premium surround system integrates tried and trusted acoustic innovations used in many of our advanced Hi-Fi speakers. Materials like Kevlar – introduced as a speaker cone material by Bowers & Wilkins in the 1970s – are the result of our long-standing commitment to acoustic research and development. Because when it comes to choosing the raw materials for a speaker system, nothing but the best will do.

Tuning a speaker system is a fine art, requiring expert ears and hours of listening. The Maserati system has been tuned to match the unique cabin environment of each car by the engineers responsible for Bowers & Wilkins’ flagship 800 Series Diamond. The Bowers & Wilkins premium surround system isn’t an after-thought – it’s an integrated feature of the car’s design. Fifteen speaker units are built into the cabin’s internal architecture, strategically placed to ensure the best possible acoustics.

The premium surround system raises the bar for acoustic detail and clarity in a Maserati. What’s more, the system’s architecture and advanced digital features produce truly immersive surround sound from any position in the car. So nobody misses out on the experience.